What is Meta Data
Meta data are words that you can add to a page to help people find your site. These keywords are invisible and supplement the content on your page.
Meta data helps search engines by providing them words to search behind the scenes that might not naturally appear in the text of your page. For example, let's say you have a page all about Macintosh computers. If someone searches for "Macintosh" your page can be found since Macintosh appears in the content of your page. But let's say you wanted your page to also show up when someone searched for "Windows" or "Vista" or "PC". Instead of typing those words in the content of your page, you can add them as invisible meta data that only the search engines see.
How Search Engines Find Your Meta Data
Major search engines automatically "crawl" around the internet, taking note (or indexing) what they find. When they access and analyze your page, it reads the behind-the-scenes code which is where your Meta Keywords are. You can see the keywords you've added to your page by loading your page in the browser and then using the "View Source" function usually found under the View Menu.
How do I add meta data to my site's pages?
Our system makes it easy to work with meta values. You can add meta keywords, which are used for external search engines searches, as well as a meta description, which is a brief one to two sentence summary of the page. It is important to do this in at least two areas of the system.
First, within the main 'Settings' tab of the system and then subtab for Meta Values. Any values entered there will be site-wide and therefore be used for every page on your site. This saves you time from having to enter the same meta data for every page of your site.
Secondly, you can enter specific (different) meta values at each page which will override (not append to) the meta values entered in the main Settings tab of the system. On the page(s) you are wanting to add different meta data values, access and edit the page. Within the right hand column, you will be able to edit the settings of the page including an area to enter meta values. Be sure to click the 'Save Properties' button when finished editing the page's settings.
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